Segmentation
Categorize your audience into distinct groups using criteria like behavior, demographics or engagement
Stop sending generic emails that don’t resonate with your subscribers, Start using segments to send personalized content to relevant subscribers at the right stage of their customer’s journey.
How It Works?
Discover the options
Slice & dice your audience in any way you see fit
Split you audience into smaller segments based on their interests, actions and personal information
Trigger automations based on segment membership
Start an automation sequence on certain subscribers when they join a segment.
Send dynamic content based on segment membership
Send different content to each subscriber based on their segment they’re in.